A useful internet marketing strategy is a combination of methods made by internet marketing businesses in accordance with their internet marketing online situation. You already know lots of the most popular Internet Marketing Strategies for making money online and how to use them effectively. I want to cover another useful Internet Marketing strategy for you to make money online here which should not be neglected – Herd Mentality.
What is Herd Mentality?
Herd Mentality is someone whose perception, judgments and cognition is under influence of the majority group of people from both internal and external of the community therefore they make decisions in accordance with the most in public opinion or behaviour. This is a relatively common phenomenon of social psychology and behaviour.
There is a description of herd mentality by James Grover Thurber, an American author, cartoonist and celebrated wit: A man was running abruptly. Perhaps he suddenly remembered a date with his lover. Whatever he was thinking of, he randomly started running eastwards on the street. Another person also starts running after him. This may be an enthusiastic newsboy. The third person, a fat gentleman in a hurry, also starts trotting…. Ten minutes later, all the people on the street starting running after them like sheep jumping a fence. The noisy sound gradually clears. “The levee failed!” shouts a voice full of terror from an unknown origin. Most of them don’t know what really happened but two thousand people are suddenly running away together. “East!” the crowd shouted. “Go east! Go east!”. These people were running East because the river was to the city’s West.
Internet Marketing Herd Mentality Definition
Internet Marketing Herd Mentality is a relatively common phenomenon of social psychology and behaviour. Many people have the habit of online shopping. Positive! In all cases of online shopping, you do not see the real object. The question of what the seller wants to sell then is raised. For example, Clickbank’s catalogue could be sorted by “gravity”, “Initial $/Sale”, “Avg. %/Sale”, or “Avg. Recurring Total and Avg. $/Sale”. Whatever product is the most popular, people tend to follow the crowd and buying the product to make themselves feel up-to-date. We always want to look at others in the comments in the evaluation of the product before we buy the product. This activity will help us with choosing products. This kind of thinking is a typical herd mentality of internet marketing online. It can be said that Clickbank reached a high level of conversion rate of online marketing by using this strategy effectively.
You see, herd mentality is a very powerful force. We, as internet marketers, shall do our best for making money online by using this psychology wisely. That would be a sum of real money.
Now let me guess what you are thinking. That must be… there is only a definition here, where is the ‘How’, right? Don’t worry, I’m not a psychologist and I don’t even know what you are thinking of. I’ll show you the way of how to make money online by this useful Internet marketing – herd mentality in my next article.
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