A lot has changed in network marketing industry in past couple years. As you know attraction marketing has swept the industry by storm and it truly was a ground shaking principle that transformed how MLM marketers conducted business. Attraction marketing is probably one the best things to come along since slice bread for the industry. There is a big problem with attraction marketing today and that it is increasingly producing bunch of wimpy marketers who would rather blog about it than to take action.
Sadly, many attraction marketers are losing the true sight and the end goal of attraction marketing which is to recruit people in to their opportunity. Too many MLM marketers are afraid to talk about their opportunity anymore because they consider it to be ‘pitchy’ and being completely ‘old school.’ They would rather cower in front of their computers and let the auto responders do the talking instead of calling the prospects and building a downtime.
The issue that I want to pick at here is that very few attraction marketers write content for actual people anymore. They are too concerned about writing search engine optimized ‘scam ‘or ‘review’ articles stuffed with keywords that actually does not deliver any more value at all. This is one of the quickest way to lose prospects and alienate yourself as just another MLM spammer on the web. You want to turn this around by writing engaging content that actually delivers value.
Too many MLM marketers are wimping out because they are distracted about product launches and affiliate commissions which keeps them spinning their own wheels and prevents them from building an actual residual income from building an MLM organization. Instead of enjoying the true freedom of a residual income, they are now enslaved in their own busy work preoccupied with just about everything imaginable that comes their way.
Remember that the reason why you blog, Tweet or make friends on Facebook is to ask them to join in your business. After all you are there not to socialize and be in business for yourself. There is a difference between adding friends on Facebook and actually initiating conversations and building relationships so that they can be your business partners. You have to have in mind that they way you solicit has changed, but the end goal hasn’t, which is to recruit them in to your opportunity!
Don’t be afraid to ask people to join you in your business!. You are definitely not going to lose friends on Facebook or Twitter by asking them to join you in your team. You must first ask to receive. If you do not ask, probably nothing will happen in your network marketing business. Justify to your friends and prospects why your opportunity is worth their time and investment. Truly help them to understand the value and demonstrate to them profitability of building a network marketing business with you in the long run.
There is a saying that ‘Fortune Favors The Bold’ and it certainly is a true saying for attraction marketing. Purpose your content to make people take action! Remember that you are here to build your business and recruit people! Don’t let blogs, social media and other tools become your crutch, but use them as means to build your business! Be bold my friends and don’t be afraid to ask. In asking you shall receive!
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